Hey Vinny - sorry about the steal! This post does a great job expanding on your ROE concept...I'll get a link up to it in a minute.
The ROE concept really hit home with me since I get the chance to speak with a good number of affiliates, and many of them are spinning their wheels on low ROE projects and wondering why they aren't successful. I've always felt that the best affiliates not only work hard, but work smart...and ROE is a perfect way to describe this mindset.
Charl Norman
· 2 years ago
This is 100% correct, I dabbled in PPC Arbitrage with Search feed and 7Search, very risky busines.. I loaded in $100 in each account just to start off and got loads of impressions and no clicks. I checked the analytics and the 'visitors' stayed for a mere few seconds. Definately not worth your time..
On google however you have smart pricing and minimum cost per click. Im sure the adsense gold you you refer to is long tail low-cost phrases.. Do you use a script to generate the keywords off your base keywords? What about typo errors keywords etc ?
Gordon Choi
· 2 years ago
Vinny, it's true.
Most 2nd or 3rd tier PPC search engines either have extremely low traffic volume on their tail, or have very low traffic volume as a whole. It's definitely going to hurt your ROE if you haven't probably worked out what you actually worth per minute!
I really enjoyed your post. I think that you are not alone and many people worry about it. It is really good advice in our case. Don't worry, and think about the fortune. Thank you very much for your article
All Comments
The ROE concept really hit home with me since I get the chance to speak with a good number of affiliates, and many of them are spinning their wheels on low ROE projects and wondering why they aren't successful. I've always felt that the best affiliates not only work hard, but work smart...and ROE is a perfect way to describe this mindset.
On google however you have smart pricing and minimum cost per click. Im sure the adsense gold you you refer to is long tail low-cost phrases.. Do you use a script to generate the keywords off your base keywords? What about typo errors keywords etc ?
Most 2nd or 3rd tier PPC search engines either have extremely low traffic volume on their tail, or have very low traffic volume as a whole. It's definitely going to hurt your ROE if you haven't probably worked out what you actually worth per minute!