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Vinny Lingham's Blog

Personal Blog of Vinny Lingham, CEO of SynthaSite

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How to calculate blog reach & influence?

Started by VinnyLingham · 10 months ago

Anne Holland over at Marketing Sherpa has written a really thoughtful article on how to calculate a blog’s reach & influence. I have roughly 1,000 Feedburner subscribers, most of which probably read my posts & another few hundred/thousand unique daily site vi ... Continue reading »

4 comments

BeachBum
1 year ago

I would put inbound hotlinks as #1. You can't trust search engine traffic these days. I would rather have other "A" list bloggers find what I write interesting and link to me.

BeachBum

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Rhianna
1 year ago

Vinny, when "Hundreds of thousands of sites — ranging from automated splogs to high-profile online media — use RSS feeds from good independent bloggers as part of their content" -- do you take that as a compliment? I was wondering if that could be prevented in any way?

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Dirk Tolken
1 year ago

Or finding your content on a MFA site that integrates your feed. Prevention? Not really. Whether this influence and reach can be converted to monetary value though, would sometimes be hard to determine I guess. Another topic alltogether.

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